“Reaching out to the listing agent and doing a better job of due diligence as far as pre-underwriting a file, making sure we have all the documents in place so that when their offer gets accepted, the listing agent has that information ahead of time that they can present to their clients, too.”
Taking those steps helps to give all parties involved more confidence that the process will go quickly and smoothly, he said, “because we’ve already done our legwork and everything that we had to do to get the clients preapproved, which makes it a little bit more of an efficient transaction, too.”
With the current market dominated by purchase business, Bryant said speed, efficiency, and preparedness were all “essential” elements of the loan originator role, both for the good of the customer and to maintain a strong relationship and reputation in the eyes of real estate agents, who are closely attuned to the good and bad experiences they have when working with lenders.
What does thinning competition mean for mortgage professionals?
The mortgage industry is evolving, with the cooldown that’s gripped the market in recent years resulting in something of an exodus from the broker and loan originator professions.
That means challenges but also opportunities, said Bryant, who’s been focusing on new ideas and ways to get in front of consumers and grow business.
